Client
macu4
Project
Web design and shop concept for medical start-up
The task
The challenge
The aim is to increase brand awareness, professionalise the brand image and improve the customer journey. The right tonality and approach is important for the specific target group. Further product developments are added on an ongoing basis and the website should provide the appropriate and expandable framework for this.
The solution
The newly developed modular design conveys a positive brand experience with clear positioning. In addition to other measures, the website was completely redesigned and optimised with regard to the customer journey. Product photos make it easy for users to find their application case and create proximity. The topic of prostheses is thus conveyed with a balance of design and medical character.
The services
The result
What we are proud of
