Paid marketing channels include social advertising, search engine advertising (SEA), and display ads.
Advantages:
- Easy to control
- Exact overview of costs
- Measurable by ROI
- Retargeting
More attention through
digital campaigning
A digital advertising campaign combines various digital marketing channels in a finely tuned way. In addition to search engine advertising (SEA), which includes, for example, social advertising, such as ads in social media such as Facebook, Instagram, or TikTok. Lookalike ads select your target groups particularly well there. Native advertising, i.e., special publications on websites or blogs, as well as unique landing pages of the company's website, for example.
1. paid media
2. owned media
Own marketing channels like website, social network accounts, and email newsletter.
Advantages:
- Building customer loyalty
- Low (cost) effort
- Easy to control
- Measurable by interactions
- Retargeting
3. earned media
Content distributed by users, usually from paid media and owned media, for example customer feedback, reviews, and social advertising.
Advantages:
- Extremely credible
- Influenceable through good service and PR
- Very authentic
We find the best digital campaign for you
Your business goals are our campaign goals: Together with you; we develop a digital campaign that precisely reaches those most important for your company's growth and minimizes wastage.
We pay attention to target groups, select the appropriate platforms and channels and work out the right timing. The right platform plays a significant role, as user groups and their respective advertising tolerance and interaction vary greatly from channel to channel.
Our team of experts finds the best channels and touchpoints for your business objective and implements the measures for you. We reliably accompany you on your path to success with all digital advertising measures.
„Today, it's not about getting reach - it's about creating targeted and relevant reach. Because only this increases the conversion rate and converts traffic into new customers or orders.“
Let's talk
