Marketing Technology Manager (m/w/d)

To strengthen our team, we are looking for an experienced Marketing Technology Manager (m/f/d) as soon as possible to develop sustainable and innovative solutions.

• Development, implementation, and optimization of marketing workflows using low-code/no-code solutions (e.g., Make.com, Zapier, HubSpot Workflows)
• Integration and management of marketing and sales systems (e.g., HubSpot, iPaaS solutions)
• Technical configuration and ongoing maintenance of web tracking (Google Tag Manager, consent management platforms, Google Analytics 4)
• Administration, support, and enhancement of websites and stores based on WordPress, Webflow, Shopify, or similar systems
• Development and maintenance of simple database structures to support marketing campaigns and automations
• Evaluation and implementation of AI tools to enhance marketing efficiency
• Close collaboration with marketing, IT, and data teams to understand and implement technical requirements
• Identification and implementation of automation opportunities to optimize internal and external processes
• Monitoring, analysis, and reporting of marketing data to derive actionable insights
• Coordination, preparation, and facilitation of meetings with clients to discuss technical requirements, present solutions, and successfully execute projects

• Completed university degree in Marketing, (Business) Informatics, Media Informatics, or a comparable qualification (e.g., completed apprenticeship, relevant professional experience, or specialized training in marketing technologies, web development, or automation).
• Experience with marketing technologies, especially HubSpot, Google Tag Manager, GA4, consent management tools, and low-code/no-code platforms (e.g., Make.com, Zapier).
• Practical experience in the administration and further development of WordPress, Webflow, and/or comparable content management and e-commerce systems (e.g., Shopify)
• Basic knowledge of database structures (e.g., SQL, Airtable, Google Sheets)
• Basic understanding of web technologies for websites (e.g., HTML, CSS, JavaScript, APIs) and the technical context of modern web applications
• Technical understanding of web technologies and interfaces (APIs)
• Experience in integrating and automating tools and processes
• Analytical thinking skills and a structured, solution-oriented approach to work
• Good communication skills and enjoyment of working in interdisciplinary teams
• Confident demeanor and experience in customer communication, including meeting management and presentations
• Very good German and English skills

• Hybrid work model: Enjoy flexible working with 3 days in the office and 2 days remote
• Structured working hours & work-life balance
• A dynamic and challenging agency environment
• HubSpot partner for 7 years, accredited, and in the Platinum Tier
• Security of an established and owner-managed digital agency
• Modern and value-driven leadership culture with flat hierarchies and genuine team spirit
• Permanent employment contracts from the start
• Opportunities for further education and certifications
• Exciting projects for renowned and international clients
• The unique opportunity to actively shape a fast-growing agency
• Beautiful office in the heart of Munich, with free drinks and state-of-the-art hardware and software
• A great working atmosphere and regular team events that strengthen team cohesion
• Central location – subway and main train station just a stone’s throw away, with supermarkets, gyms, and doctors in the immediate vicinity